Unit for Public Diplomacy

The Unit for Public Diplomacy plans and steers country branding work in the Foreign Service, and is responsible for communications relating to external economic relations and the Ministry’s Team Finland services in cooperation with the Ministry's other departments and missions abroad.

The main duties of the Unit for Public Diplomacy are:

  1. planning and steering public diplomacy and country branding work in the Foreign Service
  2. communications relating to the Ministry's external economic relations and the Ministry’s Team Finland services
  3. provision of key services for country branding work and communications for the Ministry and its missions abroad
  4. national coordination of country branding as the Secretariat of the Finland Promotion Board
  5. provision of expert services within the Finland Promotion Board, including coordination and production of international web communications supporting country branding
  6. support for the communications of the Ministry's departments and missions abroad


  • VIE-50@formin.fi

Post address

Unit for Public Diplomacy
PO Box 176

Visiting address

Kanavakatu 3 C

Laura Kamras
Laura Kamras
  • +358 295 351 558
Lotta Nuotio
Lotta Nuotio
Content and Communications Specialist
external economic relations, Editor-in-Chief of the Kauppapolitiikka magazine
  • +358 295 351 505
Mika Hammarén
Communications Officer
public diplomacy
  • +358 295 351 316
Sanni Honkavaara
Elina Järvenpää
Communications Assistant
  • +358 295 350 481
Piritta Kaartio
Communications Officer
  • +358 295 351 116
Katri Källbacka
Communications Officer
  • +358 295 351 793
Peter Marten
Managing Editor
  • +358 295 351 132
Anna Ruohonen
Web Editor (Russian), thisisFINLAND.fi
  • +358 295 351 022

E-mail addresses are in the form: forename.surname@formin.fi. Scandinavian characters are replaced by: ä=a, ö=o, å=a.